Business owners always look for ways to add incredible value to our products and services. What if there was a technique or method that could turn nearly every one of your products into invaluable items that people will cherish? Lucky for you, savvy business owner, there is. That tool is a laser cutter, and it can quickly transform your products from ordinary to high-profit, high-value, prized possessions that people are willing to pay for.
Capitalize on The Personalization Trend with Laser Cutters
A study was done by Bain and Company – one of the world’s leading management consulting firms – that shows a few exciting things that prove that personalization is a huge market trend:
Customers who had customized a product online engaged more with the company.
Customers who buy customized products are more satisfied and are more valuable.
Customization helps companies differentiate their products from those of their competitors.
By providing customization options, brands raise loyalty at a time when it’s more important than ever.
Here’s the reality: as consumers increasingly prioritize meaning and emotion over functionality in their product choices, they are becoming more drawn to customization and personalization. Adding these capabilities to your business can add value on your existing product line, therefore adding profit without increase the cost of goods and overhead.
The popularity of personalized jewelry, such as custom designs and engravings, is rising. Items like engraved rings and pendants can be tailored to individual preferences, showcasing the versatility and accessibility of modern jewelry.
Today, we’re sharing 11 products transformed into priceless products by a laser cutting machine.
Personalized Groomsman Gift Box
Weddings are a once-in-a-lifetime event that brides and grooms spend BIG bucks on. When it comes to giving thanks to those who stand up for the newlyweds, a personalized gift is where it’s at.
Laser Cut Custom Wood Word Art
With the cost of plywood being so reasonable, it’s no wonder people with laser-cutting machines are cranking out beautiful woodcut art. Laser-cutting technology can also create intricate wall art for home and office settings. For less than $20, you can purchase a 4″ x 8″ piece of 1/4″ plywood. You can create at least sixteen 2′ x 1′ laser cut names or words from one sheet. The going rate for one of these is right around $40. Now, let’s do some simple math. $20 x 16 = $320. You can profit over $300 from one sheet of plywood, a little creativity, and a laser-cutting machine.
Laser Engraved Hammer
How much does an essential hammer cost? This one on Amazon sells for under $7. How much does a laser-engraved hammer sell for? $30! Adding a personalized engraving to a simple product increases the value by four times. A hammer isn’t the only thing you can charge four times more for, either.
Personalized Cutting Board
This cutting board is another prime example of the value a laser cutting machine can add to an ordinary product. Purchase a plain cutting board for less than $10, then add a bit of personalization to sell it for nearly $50! That is a 400% markup. We’ve said it before and’ll repeat it – people pay for personalization! A cutting board like this could quickly become a family heirloom.
Personalized Wooden Clock
Ignite the “maker” in yourself by offering uncommon goods like this personalized clock. This clock was created with a piece of oak (a laser cutting machine will cut up to 1/2″ thick oak), a bit of stain, and a set of clock hands. Simple enough, right? This 11″ clock is going for $80 and makes for a one-of-a-kind, timeless gift.
Heirloom Recipe Box
For right around $50, this custom-made recipe box would make any foodie a happy camper. A blank wooden recipe box will cost you under $8 on Amazon, and with a little laser cutting machine magic, you’re on your way to making quite a profit on a special (yet simple) product. Here’s to hoping the foodie in your life is planning on sharing all of those yummy creations with you!
Laser Cut Wood Place Card
We’re back on the wedding train… because, let’s face it, a wedding is a huge deal for the 50%+ of the population that choose to tie the knot. These beautiful laser-cut names would make a statement at any wedding – and they should since they cost $7 each. A small wedding guest list of even 75 people means your business could make over $500 on these simple names made with a laser-cutting machine.
Personalized Slate Coaster Set
Purchase slate coasters in bulk and pay around $5 for a set of four. Create a sweet design and set up an array on your laser to complete them all simultaneously. Additionally, laser-cutting technology should be considered when creating educational toys. These toys can benefit younger children by focusing on safety and developmental skills in their design. (follow our simple slate engraving tutorial here.) A set of customized slate coasters is selling for $26.50 on Etsy. That’s a 400% markup, providing around $20 in profit per set.
Wooden Lodge and Cabin Sign
If you’ve got a big fancy cabin or lake house, you need a big fancy (laser engraved) sign to go with it. Although some craftsmanship goes into creating these signs, they wouldn’t be possible without a laser-cutting machine. A laser is a superb tool for adding highly detailed text and artwork to various materials, including this beautiful rustic wood family sign on Spanish Cedar.
Engraved Liquor Decanter
As if a liquor decanter (just the word decanter sounds uber fancy!) isn’t fancy enough, a priceless laser engraving comes to the rescue to add another level of sophistication. It’s labeled as an “Unforgettable Groomsman Gift,” but we’re confident any dapper fellow or lady would appreciate this.
Personalized Portable Mini Cornhole Game
Where there is Cornhole, there is sure to be fun. It’s the best outdoor game there ever was. We’re certain you’ve played before, but have you ever played a custom mini-cornhole game? A bit of personalization turns this crazy, fun game into a family keepsake that will surely have others wondering where it came from. At $64 each, you’ll be happy with all the word-of-mouth customers from the party!
Laser Engraved Memorial Brick
These one-of-a-kind, beautiful keepsakes honor the life of a furry friend or beloved family member. AP Lazer customers have been able to pay for their machines after scoring one or two brick contracts. A laser cutting machine is an ideal tool for creating genuinely custom pieces that will warm the recipient’s heart. At $47.50 a pop, you’ll be sure to turn a profit. Learn more about laser engraving bricks with a laser cutting machine.
Laser Engraved Plaques
Laser-engraved plaques are a timeless choice for personalized gifts, home decor, and commemorative items. With a laser cutter, you can transform a simple piece of material into a work of art engraved with intricate designs, patterns, and text. These plaques can be crafted from various materials, including solid wood, thin metal, and natural stone, each offering a unique aesthetic and feel.
Wooden plaques, made from solid wood, are perfect for home decor and personalized gifts. The wood’s natural grain, combined with the precision of laser engraving, creates a stunning piece that can be cherished for years. Crafted from thin metal, metal plaques are ideal for commemorative items and awards, offering a sleek and modern look. Stone plaques, made from natural stone, are perfect for outdoor decor and commemorative items, providing a durable and elegant option.
Laser cutters, which can create custom plaques with precision and accuracy, open up endless possibilities for businesses and individuals looking to offer unique and personalized products.
Personalized Notebooks and Journals
Personalized notebooks and journals are thoughtful and unique gifts for friends, family, and colleagues. Using a laser cutter, you can engrave custom designs, patterns, and text onto the covers of notebooks and journals, turning a simple item into a one-of-a-kind treasure. These personalized items can be made from various materials, including paper, leather, and wood, each offering a distinct look and feel.
Leather-bound notebooks, made from high-quality leather, can be engraved with intricate designs and patterns, making them a luxurious gift option. Wooden notebooks, crafted from solid wood, offer an eco-friendly alternative, with the natural beauty of the wood enhanced by detailed laser engravings. Paper notebooks, made from high-quality paper, can be customized with unique designs and patterns, making them perfect for everyday use.
Whether for a special occasion or to add a personal touch to everyday items, personalized notebooks, and journals are a great way to show someone you care.
Customized Maps and Terrains
Customized maps and terrains are a fantastic way to create unique and personalized gifts for outdoor enthusiasts and travelers. You can engrave custom designs, patterns, and text onto maps and terrains with a laser cutter, making them a unique product. These customized items can be made from various materials, including paper, wood, and metal, each offering a different aesthetic and feel.
Wooden maps, made from solid wood, can be engraved with intricate designs and patterns, making them a beautiful addition to any home decor. Crafted from thin metal, metal maps offer a sleek and modern look, perfect for commemorative items and awards. Made from high-quality paper, paper maps can be customized with detailed designs and patterns, making them ideal for everyday use or as a unique gift.
Whether for a special occasion or to add a personal touch to a favorite hobby, customized maps and terrains are a great way to create a memorable and unique gift.
Engraved Jewelry
Engraved jewelry is a popular choice for personalized gifts and special occasions. With a laser cutter, you can engrave custom designs, patterns, and text onto various types of jewelry, including pendants, rings, and earrings. These engraved pieces can be made from multiple materials, including metal, wood, and stone, each offering a unique look and feel.
Metal jewelry, crafted from thin metal, can be engraved with precise text and designs, making them perfect for commemorative items and awards. Wooden jewelry, made from solid wood, offers an eco-friendly alternative, with the natural beauty of the wood enhanced by detailed laser engravings. Stone jewelry, crafted from natural stone, provides a luxurious option, with intricate designs and patterns that make each piece truly unique.
Engraved jewelry is a great way to create a memorable and unique gift, whether for a special occasion or just to add a personal touch to everyday items.
Add Priceless Profit to Your Products
A laser-cutting machine is a relatively small investment that will result in the ability to add massive amounts of profit to nearly all the products you currently offer. It will also open up space for brand-new products that personalization can enhance. Retailers from all industries will agree that although creating a personalized item takes a little more effort upfront, the added value results in a profit that is 100% worth the extra time. Consumers love to see something unique to them on a product, while retailers are discovering that they can elevate customer loyalty and engagement when providing personalized goods.
